Empirical Study of logistical Performance of Iranian ports using Importance–Performance Analysis

The immediate research was implemented to identify the effective & key factors in ports’ logistics performance & compering BIK & Bushehr’s port’s logistics performance based on the aforementioned factors using Significance- performance analysis modal. in The 1st phase by studying the research’s background & also holding brain storm sessions, the effective factors in evaluating ports’ logistic performance were identified & consequently 15 components for case ports logistic performance were chosen. Afterwards, using the performance- significance analysis modal, BIK & Bushehr’s port logistics performance were compared & the significance- performance matrix for both ports (each one individually) was formed. The mentioned matrix for Bushehr port indicated that (A3 ) ، ( A12 ( ،)A13 ( ،)A9 ،) (A7 ( ،)A2) & (A5) at chart 1 exist in this matrix, except for (A11) which is located in the 1st& 2nd chart, while the rest situated in 2nd chart. Also, the significance- performance matrix for BIK indicates that components (A3. (A12. (A13. (A9) & (A7) are in the 2nd part of charts 1 of significance- performance matrix.