Title of article
Investigating personal characteristics on e-banking adoption
Author/Authors
Arfaeian، Ali نويسنده Department of Management, South Tehran Branch, Islamic Azad University, Tehran, Iran , , Ghorbanifard، Behnam نويسنده Department of Management, Payame Nour University, Karaj Unit, Karaj, Iran , , Mousavi، Seyed Shahab نويسنده Department of Management, Islamic Azad University, South Tehran Branch, Tehran, Iran , , Aziziha، Hosseinali نويسنده Department of Management, South Tehran Branch, Islamic Azad University, Tehran, Iran ,
Issue Information
ماهنامه با شماره پیاپی 24 سال 2013
Pages
6
From page
2939
To page
2944
Abstract
During the past few years, there have been increasing interests on doing banking transactions using online services through internet. In this paper, we present an empirical investigation to study the role of personal and social characteristics on acceptance of e-banking adoption. The proposed study designs two questionnaires and distributes them among 384 randomly selected people who use online banking in province of Alborz, Iran. The proposed study examines the effects of five factors including Neuroticism, Extraversion, Openness to experience, Conscientiousness and Agreeableness on e-banking adoption. Using regression techniques, the study has confirmed that Neuroticism and Agreeableness have negative and meaningful impact on e-banking adoption while Conscientiousness has positive and meaningful relationship with e-banking adoption.
Journal title
Management Science Letters
Serial Year
2013
Journal title
Management Science Letters
Record number
945349
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