Title :
Niche Market Opportunities in the Global Marketplace
Author :
Nancy L. Cassill استاد راهنما , William Oxenham استاد مشاور , Michelle Jones استاد مشاور , John Dutton استاد مشاور
University :
Raleigh North carolina state university
Major :
PhD )Textile and Apparel, Technology and Management(
Keyword :
niche marketing , competitive strategy , textile and apparel industry
