Title :
Consumer Preferences of Home Textile Products: An Investigation into Hispanic Shoppers Buying Behavior.
Author :
Nancy L. Cassill استاد مشاور , Michelle R. Jones استاد راهنما , Gary W. Smith استاد مشاور
University :
Virginia Polytechnic Institute and state University
Major :
Master of Science )Textile and Apparel, Technology and Management(
Keyword :
Hispanic , home textiles , purchase criteria , buying behavior , consumer preferences
