Title :
Taking PR to School: A Case Study of Three Private High School Public Relations and Development Departments
Author :
Richard Nelson استاد مشاور , William Anderson استاد راهنما , Gene Sands استاد مشاور
University :
Lovisiana State University
Major :
Master of Mass Communication )M.M.C.( )Mass Communication(
Keyword :
relationship management , image management , James Grunig , fund raising , public relations models
