Title :
The Relationships among Festival Service Quality, Service Value, Customer Satisfaction and Behavioral IntentionAn illustration of Windchime Festival in Kentin
Author :
Li-Fen Huang استاد مشاور , Ying-Hong Lee استاد مشاور , Wen-Tsann Yang استاد راهنما
Major :
Master )Masters Thesis(
Keyword :
Service Quality , behavioral intention , Customer Satisfaction , service value