Title :
The Empirical studies of comparison between Strategic and Operational Marketing Using by Small and Medium High-Tech Service Industries
Author :
Chin-Te Chang استاد مشاور , Yu-Min Kang استاد مشاور , Nan-Hsien Li استاد راهنما
Major :
Master )Business Administration and Graduate institute of Management(
Keyword :
operational performance , High-Tech Industry , Strategy Marketing , Small and Medium Enterprises )SMEs
