Title :
The Effects of Affective Priming and Aging on Ratings, Thoughts, and Recall for Advertisements.
Author :
Samuel S. Snyder استاد مشاور , Thomas M. Hess استاد راهنما , Katherine W. Klein استاد مشاور
University :
Raleigh North carolina state university
Major :
Master of Science )Psychology(
Keyword :
aging , Cognition , affective priming , advertising