بررسي عوامل كليدي موفقيت در پياده سازي مديريت دانش در ﺑﻨﮕﺎهﻫﺎي ﮐﻮﭼﮏ و ﻣﺘﻮﺳﻂ: ﻣﻄﺎﻟﻌﮥ ﻣﻮردي شركت نوآوران رشد مبين

Review of key success factors in implementing knowledge management in small and medium enterprises,Case Study of Noavaran-e-Roshd-e-mobin Company

بر اساس نظريات نوين، مديريت دانش در دهه اخير به عنوان مهمترين معيار ارزيابي سازماني محسوب مي‌گردد. در ﭼﻨﻴﻦ ﺷﺮاﻳﻄﻲ، اﻳﺠﺎد ﻣﺰﻳﺖ رﻗﺎﺑﺘﻲ اﺳﺘﺮاﺗﮋﻳﻚ ﻧﻴﺎزﻣﻨﺪ ﻧﻮع ﺟﺪﻳﺪي از ﺳـﺎزﻣﺎنﻫﺎﺳـﺖ ﻛـﻪ ﻗﺎﺑﻠﻴـﺖ اﻳﺠﺎد داﻧﺶ ﻛﻴﻔﻲ را داﺷﺘﻪ ﺑﺎﺷﻨﺪ. ﻣﻬﻤﺘﺮﻳﻦ ﮔﺎم در اﻳﻦ ﺧﺼﻮص ﺑﺮرﺳﻲ ﻋﻮاﻣﻞ ﻣﻮﺛﺮ در ﭘﻴـﺎده ﺳـﺎزي ﻣـﺪﻳﺮﻳﺖ داﻧﺶ و ﺷﻨﺎﺳﺎﻳﻲ عوامل آن اﺳﺖ. در اﻳﻦ تحقيق ﻋﻮاﻣﻞ ﻛﻠﻴﺪي ﻣﻮﻓﻘﻴﺖ ﺳﻴـﺴﺘﻢ ﻣـﺪﻳﺮﻳﺖ داﻧـﺶ در شركت نوآوران رشد مبين ﺑﺮرﺳﻲ ﺷﺪه اﻧﺪ. اين تحقيق از نظر نوع كابردي و از نظر روش توصيفي تحليلي مي باشد. حجم نمونه بر اساس جدول مرگان از جامعه آماري 100 نفره 80 نفر مي باشد كه براي رفع مشكلات و خطاهاي پرسشنامه اي 90 پرسشنامه تهيه و توزيع شده كه نهايتا 85 پرسشنامه مورد ارزيابي قرار گرفت. براساس داد‌هاي به دست آماده از تحقيقات ميداني ﻧﺸﺎن ﻣـﻲدﻫـﺪ ﻋﻮاﻣﻞ ﻛﻠﻴﺪي ﻣﻮﻓﻘﻴﺖ ﺳﻴﺴﺘﻢ ﻣﺪﻳﺮﻳﺖ داﻧﺶ در اين شركت كه بايد ارتقا پيدا نمايند ﻋﺒﺎرﺗﻨﺪ از: سنجه، فرهنگ سازماني، انگيزش، استراتژي اهداف، مديريت منابع، زيرساخت هاي سازماني و ساختار دانشي است و مواردي از مديريت دانش كه در وضعيت قابل قبولي در اين شركت هستند عبارتند از: فناوري اطلاعات، حمايت مدير ارشد، آموزش كاركنان، كه در مجموعه اين 10 عامل كه به عنوان عوامل كليدي در موفقيت مديريت دانش در بنگاه‌هاي كوچك و متوسط مي باشند در اين تحقيق مورد بررسي قرار گرفته است

Based on the modern theories, knowledge management is considered as the most important criterion for organizational evaluation in the last decade. In such a situation, the creation of strategic competitive advantage requires a new type of organization that is capable of generating qualitative knowledge. The most important step in this regard is to examine the effective factors in the implementation of knowledge management and identification of its factors. In this research, the key factors of the success of knowledge management system have been studied in Noavaran-e-Roshd-e-Mobin Company. This research is qualitative in terms of type and is descriptive-analytic in terms of method. The sample size, based on Morgan table, is 80 out of a statistical population of 100 people and to solve the problems and errors of the questionnaire, 90 questionnaires were prepared and distributed. Finally, 85 questionnaires were evaluated. Based on field study data, the key factors for the success of the knowledge management system in the company that need to be improved include: metrics, organizational culture, motivation, goal strategy, resource management, organizational infrastructure and knowledge structure, and some cases of Knowledge management, which are in an acceptable position in the company, include: IT, senior management support and employee training that totally all of these 10 factors which are the key factors in the success of knowledge management in small and medium enterprises, have been studied in this research