پديدآورندگان :
Ghorbani Davood Student of Sport Management, Department of Physical Education, University of Eyvanekey, Iran , Pazirofte Mohammad Hossein Student of Sport Management, Department of Physical Education, University of Eyvanekey, Iran , Ahmadvand Ali Mohammad Member of the faculty of Industrial Engineering, University of Eyvanekey, Iran
كليدواژه :
SWOT Analysis , Karate Tehran , Internal Factors , External Factors , Development Strategy
چكيده فارسي :
The purpose of this research is to design a development strategy SWOT analysis was based karate in Tehran. This applied research with descriptive - analytic method has been implemented. The study population included all scholars Karate in Tehran and sample intended for managers and experts targeted the offices of the Federation, coaches and referees were selected (n=62). The authors have developed a questionnaire, as an instrument, based on exploratory study and rewriting similar foundations and studies. Validity of this instrument was confirmed by experts (content validity). The reliability of the instrument was also proved to be suitable (=α0.86). To analyze the data and the suitable strategies, Friedman test, Weighting Method, and external and internal factors evaluation matrix were used. families, lack of investment in karate, a low turnout of spectators at matches, and others. In sum, based on the analysis of SWOT, a total of 11, including 4 Strategy SO, 3 strategy ST, 3 strategy WO, and the 1 WT strategy for Karate was developed in Tehran. The results showed that a total of 16 threats have been identified for Karate Tehran that most important of them include an emphasis on result-oriented, lifestyle changes, physical inactivity and life of the machine, the rising cost of sports equipment, poor economic status of most families, lack of investment in karate, a low turnout the crowd in the tournament, and others.
