Strategic Analysis Of Investment In Kurdistan Province With An Emphasis On Exercise Pestel Model From The Perspective Of Experts

The aim of this study was to analyze strategic investments in Kurdistan province with an emphasis on exercise PESTEL model from the perspective of the experts. The participants were 113 university professors, all athletic directors, heads of sports delegations, and sport experts of Kurdistan Youth and Sports Department. To collect data, a researcher-developed questionnaire with 26 questions with an emphasis on PESTEL model with six components was used. Content validity was confirmed by professors of sport management. Moreover the reliability of the questionnaire was confirmed using Cranach’s alpha. Using the techniques of Strategic Studies concessions related to external factors (EF) is determined, and strategic location to invest in sports Kurdistan was found. According to the results obtained for cold attract investors to exercise, officials and sports administrators’ province should have paid special attention to the threat and strive to meet them.