Analysis Of Cultural Differences As A Source Of Cognitive Cultural Intelligence From The Perspective Of Sports Professionals In Iran

The aim of this study was to explore cultural difference as a source of cognitive cultural intelligence from the perspective of sports professionals in Iran. A phenomenological method was used in this qualitative study. The population under study included professors and professionals in Iranian sports community in 2016. In this research, the sample was selected by prepositive sampling method through the snowball technique. 9 individuals participated voluntarily in this study. To collect data, deep semi-structured interviews were used, and the data was analyzed using content analysis. After assessing the validity and reliability of the results, the cultural differences of explanatory original code as a source for cultural cognitive intelligence from Iran s sports professionals was introduced. In this explanatory code, the interpreting codes of “existing subculture”, “instructing culture”, “social behaviors”, and “level of scientific knowledge” were identified. From some points, the results of this study were similar to the theory of cultural intelligence by P. Christopher Earley and Soon Ang (2003). From other points, the specific sub codes of cultural differences were in accordance with Iranian culture. Despite many cultural differences in different societies, especially in sports environments, researchers involved in this study recommend the exploration of other sources of cognitive and cultural intelligence.