مرکز منطقه ای اطلاع رساني علوم و فناوري

Abstract :

Technological advancements in the world have brought about remarkable changes to social and cultural life as well as new perceptions in the economy. As a consequence of the enormous spread of internet usage in various business environments, firms that are articals of economic systems have adapted their business activities and practices to the e-economy. The computer and communications technology advances in recent years have changed the shopping habits of users as well as companies. Virtual shops increasing vastly in number over recent years provide concrete examples of this change. The rapid development of virtual shops help firms remove spatial barriers, and also maximize their potential users by transporting their business transactions across borders. Firms can supply products and services quickly to their customers through using internet based technologies. These technologies have provided consumers opportunities to do shopping effortlessly and tirelessly without leaving their homes. Due to the computer and communication technologies, virtual shopping is rapidly becoming popular in the world as well as in Turkey. This paper examines and discusses the internet, virtual shopping introduced through the internet usage, the advantages and disadvantages of virtual shopping and also the findings of the study conducted in Turkey.