• Author/Authors

    türkmen, ibrahim uşak üniversitesi - shmyo, Turkey , erten, şerafettin uşak üniversitesi - syo, Turkey

  • Title Of Article

    THE EFFECT OF MATERIALISM ON CONSUMPTION HABITS

  • شماره ركورد
    45371
  • Abstract
    Today, materialist tendencies are increasing. It is seen that the criticisms are generally concentrated around the consumption culture. In this study, the effect of materialism on different consumption habits was tried to be determined. Quantitative research method was used in the research and a questionnaire was applied. The population of the study consists of individuals who live in Uşak, who earn their own income and who are over the age of 18. In collecting data, a questionnaire consisting of Materialism, Status Consumption, Hedonic Consumption and Utilitarian Consumption scales was used. Easy sampling method was used and individuals who wanted to support the research voluntarily participated. SPSS 22.0 program was used in the analysis of the data obtained from 412 participants. As a result of the research, it has been determined that materialism affects the status and hedonic consumption positively and meaningly and does not have a significant effect on utilitarian consumption. These results show that materialism is one of the important factors that increase the status and hedonic consumption and cause the development of today s consumption culture.
  • From Page
    615
  • NaturalLanguageKeyword
    Materialism , Status Consumption , Hedonic Consumption , Utilitarian Consumption
  • JournalTitle
    Abant Sosyal Bilimler Dergisi
  • To Page
    639
  • JournalTitle
    Abant Sosyal Bilimler Dergisi