• DocumentCode
    1019054
  • Title

    Microsoft and Google vie for virtual world domination

  • Author

    Jones, W.D.

  • Volume
    43
  • Issue
    7
  • fYear
    2006
  • fDate
    7/1/2006 12:00:00 AM
  • Firstpage
    16
  • Lastpage
    18
  • Abstract
    Microsoft Corp. and Google Inc. have both recently made acquisitions that would help them in their quest to dominate what is called in the jargon of the trade "local search" - electronic versions of the kind of information found in local telephone directories. Microsoft\´s Virtual Earth and Google\´s Google Earth already give computer users the ability to enter the name of a city or a street address and watch as a photo giving a bird\´s-eye view of the desired location appears on the screen. With Microsoft\´s acquisition of Vexcel Corp. and Google\´s of @Last Software, the two competitors want to provide photos and highly realistic computer-generated simulations to give a sense of where a certain spot is located, not just from above but from the ground as well. These acquisitions bring the rivals closer to achieving their ambitions of creating virtual worlds resembling the ones in video games but depending entirely on accurate topographical data generated from cameras and satellites.
  • Keywords
    Internet; cartography; search engines; virtual reality; Google Earth; Microsoft Virtual Earth; Microsoft acquisition; computer users; computer-generated simulations; local search; local telephone directories; topographical data generation; video games; Application software; Cameras; Computer applications; Computer industry; Earth; Games; Geoscience; Internet; Satellites; Visualization;
  • fLanguage
    English
  • Journal_Title
    Spectrum, IEEE
  • Publisher
    ieee
  • ISSN
    0018-9235
  • Type

    jour

  • DOI
    10.1109/MSPEC.2006.1652999
  • Filename
    1652999