• DocumentCode
    1031153
  • Title

    Loser: Social Networking - Social Networking Goes to the Dogs

  • Author

    Upson, Sandra

  • Volume
    45
  • Issue
    1
  • fYear
    2008
  • Firstpage
    55
  • Lastpage
    56
  • Abstract
    The pet industry, worth about $40 billion in the United States alone, is in a growth spurt, up 65 percent since 2000. Pet products are branching out as never before in new and glamorous directions - and also in a few weird ones. A $200 RFID dog tag tells owners - and their neighbors - when their pets are alive, at home, and sniffing things.
  • Keywords
    Internet; radiofrequency identification; social sciences computing; zoology; RFID dog tag; United States; pet industry; social networking sites;
  • fLanguage
    English
  • Journal_Title
    Spectrum, IEEE
  • Publisher
    ieee
  • ISSN
    0018-9235
  • Type

    jour

  • DOI
    10.1109/MSPEC.2008.4428317
  • Filename
    4428317