DocumentCode
1045453
Title
Innovation at the Edges
Author
Greenstein, Shane
Author_Institution
Kellogg Graduate School of Management
Volume
27
Issue
6
fYear
2007
Firstpage
8
Lastpage
10
Abstract
Thomas Watson Sr., the first charismatic CEO of IBM, encouraged social conformity in his firm because he thought it made his sales force more effective. This column uses Watsonpsilas framing to examine modern arrangements outside of large firms. As it turns out, innovation happens at the edges of marketwide structures and at the edges of conventional society.
Keywords
business data processing; innovation management; business model; innovations; marketwide structure; social conformity; Business; Computer industry; Consumer electronics; Industrial electronics; Licenses; Marketing and sales; Permission; Personal communication networks; Strontium; Technological innovation; coreless markets; economics; innovation;
fLanguage
English
Journal_Title
Micro, IEEE
Publisher
ieee
ISSN
0272-1732
Type
jour
DOI
10.1109/MM.2007.103
Filename
4437714
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