DocumentCode
107006
Title
What Is Your Global Innovation Strategy?
Author
Srivastava, Shirish C. ; Mithas, Sunil ; Jha, Bimlendra
Author_Institution
HEC, Paris
Volume
15
Issue
6
fYear
2013
fDate
Nov.-Dec. 2013
Firstpage
2
Lastpage
6
Abstract
The developing world doesnt approach innovation in the same way as the developed world. Therefore, as firms globalize, they must be mindful of some fundamental differences as they craft their innovation strategies. This article articulates key dimensions and innovation approaches that differ across developing and developed economies. It proposes a framework that managers can use to develop a comprehensive innovation strategy and to tailor their IT systems accordingly.
Keywords
Globalization; Strategic planning; Technological innovation; business strategy; developed world; developing world; digital strategy; emerging economies; global innovation; information technology;
fLanguage
English
Journal_Title
IT Professional
Publisher
ieee
ISSN
1520-9202
Type
jour
DOI
10.1109/MITP.2013.102
Filename
6674013
Link To Document