• DocumentCode
    1100058
  • Title

    Deciphering Trends in Mobile Search

  • Author

    Kamvar, Maryam ; Baluja, Shumeet

  • Author_Institution
    Google, Mountain View
  • Volume
    40
  • Issue
    8
  • fYear
    2007
  • Firstpage
    58
  • Lastpage
    62
  • Abstract
    Understanding the needs of mobile search will help improve the user experience and increase the service´s usage. An analysis of search data from a large US carrier showed that cell-phone subscribers are typing longer queries in less time and clicking on more results.
  • Keywords
    mobile radio; cellular phone; mobile search; wireless application; Cellular phones; Delay; Home computing; Keyboards; Network servers; Presses; Pressing; Search engines; Speech; Web search; mobile search; search;
  • fLanguage
    English
  • Journal_Title
    Computer
  • Publisher
    ieee
  • ISSN
    0018-9162
  • Type

    jour

  • DOI
    10.1109/MC.2007.270
  • Filename
    4292014