Discussion on "Selling in world markets"

THE Chairman said he was delighted at the information JL given by Mr. Hughes. He had always been under the impression that people did not make sufficient use of the Government services available to exporters, both in this country and more particularly overseas. Many people had told him they would not dream of going to the Embassy in the country they were visiting. It was his own experience that these services were given freely and in the most friendly way and were admirable When he went abroad, he always called on the Ambassador and the commercial people, giving them notice in advance and telling them the kind of people he would like to meet. Almost always these people made themselves available, frequently over a pleasant luncheon, but always in circumstances such that one could get down to business with them, knowing they were the right people. He asked whether Sir John Taylor could confirm that people travelling abroad did not make sufficient use of the services available to them.