• DocumentCode
    1129292
  • Title

    Marketing: The Basics

  • Author

    Fox, Harold W.

  • Author_Institution
    DePaul University
  • Volume
    1
  • Issue
    1
  • fYear
    1973
  • fDate
    3/1/1973 12:00:00 AM
  • Firstpage
    29
  • Lastpage
    37
  • Abstract
    This publication contains reprint articles for which IEEE does not hold copyright. Full text is not available on IEEE Xplore for these articles.
  • fLanguage
    English
  • Journal_Title
    Engineering Management Review, IEEE
  • Publisher
    ieee
  • ISSN
    0360-8581
  • Type

    jour

  • DOI
    10.1109/EMR.1973.4305858
  • Filename
    4305858
    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=49&DC=1129292