Title :
How to Sell a New Product to Industry: Eight Guidelines for Industrial Innovators
Author_Institution :
DePaul University
fDate :
3/1/1980 12:00:00 AM
Abstract :
This publication contains reprint articles for which IEEE does not hold copyright. You may purchase this article from the Ask*IEEE Document Delivery Service at http://www.ieee.org/services/askieee/.
Journal_Title :
Engineering Management Review, IEEE
DOI :
10.1109/EMR.1980.4306795
