Proposal for a new framework for a medical service system using smartphones

A service system in service dominant logic (SDL) is considered to be a configuration of operant resources including human beings that effectively increases value-in-context. It is important to integrate these operant resources in this configuration to develop products and services in value co-creation between firms and customers from the viewpoints of value-in-use or value-in-context. We propose a new framework for a medical service system using smartphones from the viewpoint of an effective configuration of operant resources for value co-creation. This framework consists of three subordinate service systems. The first is a subordinate service system where operant resources are integrated, the second is a subordinate service system to attain value-in-use and value-in-exchange, and the third is a subordinate service system to accomplish value-in-context. These subordinate service systems are connected with actors who play an important role in the value-in-context of operant resources. This framework was demonstrated to be effective in the management of firms providing products and services through analysis of a case study and it could be expanded to various service systems.