Abstract :
The design of a new product and the duties of a product engineer involve, among other factors, market research, policy making, budgetary control, critical-path scheduling, value analysis, decision making by committee, personal responsibility, teamwork, step stressing and failure analysis. An overall look at a design project suggests that the use of modern design techniques leads to greater control and purpose, and prevents the needless waste of money and effort that can result from misdirection.