Title :
Developing a global footprint [supply chain management]
Abstract :
This paper discusses how the complete transformation of its supply chain strategy contributed to the global success of French tire manufacturer, Michelin Co.
Keywords :
automobile industry; globalisation; organisational aspects; rubber industry; supply chain management; tyres; Michelin Company; business decisions; globalisation; organisational structure; supply chain;
Journal_Title :
Manufacturing Engineer
DOI :
10.1049/me:20050402