• DocumentCode
    1174358
  • Title

    Company strategy-a role for the electrical engineer?

  • Author

    Jones, W.G.T.

  • Volume
    1
  • Issue
    1
  • fYear
    1991
  • fDate
    2/1/1991 12:00:00 AM
  • Firstpage
    12
  • Lastpage
    18
  • Abstract
    In any company employing engineers there is likely to be an important role for a small number of them in helping to formulate corporate strategy. They will need wide knowledge of the company´s business and its technological background but do not need to be experts in every area, provided that they have a good range of internal contacts to call on. The engineering strategists must be capable of working closely with people from other disciplines, such as marketing and finance, and it is a bonus if they have had some experience or training in those areas
  • Keywords
    corporate modelling; electrical engineering; corporate strategy; electrical engineer; engineering strategists; finance; marketing;
  • fLanguage
    English
  • Journal_Title
    Engineering Management Journal
  • Publisher
    iet
  • ISSN
    0960-7919
  • Type

    jour

  • Filename
    136329