DocumentCode
1231980
Title
The Modern Concept of Marketing
Author
Vogel, Ernest H.
Author_Institution
General Electric Company, Electronics Park, Syracuse, N.Y.
Volume
38
Issue
8
fYear
1950
Firstpage
858
Lastpage
858
Keywords
Books; Consumer electronics; Educational institutions; Manufacturing; Market research; Marketing and sales; Product design; Production facilities; Production planning; Scheduling;
fLanguage
English
Journal_Title
Proceedings of the IRE
Publisher
ieee
ISSN
0096-8390
Type
jour
DOI
10.1109/JRPROC.1950.234114
Filename
1701338
Link To Document