Title :
WEB data mining applications in e-commerce
Author :
Yonghua Zhao ; Hong Lin
Author_Institution :
Dept. of Comput. Sci. & Technol., Wuhan Univ. of Technol., Wuhan, China
Abstract :
Web data mining is a new technology that can find valuable model and information in mass data. With the development of the Internet, e-commerce has a strong trends, application of web-based data mining in e-commerce has become a hot topic. In this paper, the Web data mining and e-commerce is combined, it introduces the method and process of Web data mining in e-commerce, and describes the Web data mining applications in e-commerce.
Keywords :
Internet; data mining; electronic commerce; Internet; Web data mining applications; e-commerce; Business; Computers; Data mining; Radio frequency; Web; data mining; e-commerce;
Conference_Titel :
Computer Science & Education (ICCSE), 2014 9th International Conference on
Conference_Location :
Vancouver, BC
Print_ISBN :
978-1-4799-2949-8
DOI :
10.1109/ICCSE.2014.6926523
