DocumentCode
124251
Title
Data Mining Considering Curation
Author
Abe, Akinori
Author_Institution
Fac. of Letters, Chiba Univ., Chiba, Japan
Volume
2
fYear
2014
fDate
11-14 Aug. 2014
Firstpage
386
Lastpage
391
Abstract
In this paper data mining considering the effect of curation in the marketing situation is discussed. Recently in the marketing or business situation, curation has been frequently considered and important. In addition, holistic communication is sometimes considered to deliver or promote products or solutions. In the holistic communication, usually a target "hub" is selected for additional communications. Actually, such strategy is usually conducted in a secret mode, so in the case of data mining, such a strategy might be ignored and the result will be lack of effects of holistic communication. It will be necessary to discover such hidden communication and relationships during data mining.
Keywords
commerce; data mining; marketing; business situation; curation; data mining; holistic communication; marketing; Art; Cognition; Communities; Data mining; Internet; Market research; chance discovery; data mining; holistic communication;
fLanguage
English
Publisher
ieee
Conference_Titel
Web Intelligence (WI) and Intelligent Agent Technologies (IAT), 2014 IEEE/WIC/ACM International Joint Conferences on
Conference_Location
Warsaw
Type
conf
DOI
10.1109/WI-IAT.2014.123
Filename
6927650
Link To Document