Title :
Data Mining Considering Curation
Author_Institution :
Fac. of Letters, Chiba Univ., Chiba, Japan
Abstract :
In this paper data mining considering the effect of curation in the marketing situation is discussed. Recently in the marketing or business situation, curation has been frequently considered and important. In addition, holistic communication is sometimes considered to deliver or promote products or solutions. In the holistic communication, usually a target "hub" is selected for additional communications. Actually, such strategy is usually conducted in a secret mode, so in the case of data mining, such a strategy might be ignored and the result will be lack of effects of holistic communication. It will be necessary to discover such hidden communication and relationships during data mining.
Keywords :
commerce; data mining; marketing; business situation; curation; data mining; holistic communication; marketing; Art; Cognition; Communities; Data mining; Internet; Market research; chance discovery; data mining; holistic communication;
Conference_Titel :
Web Intelligence (WI) and Intelligent Agent Technologies (IAT), 2014 IEEE/WIC/ACM International Joint Conferences on
Conference_Location :
Warsaw
DOI :
10.1109/WI-IAT.2014.123