Title :
A systems approach to business writing
Author :
Degise, Robert F.
Author_Institution :
Sales Development Dept., Engine Div., Caterpillar Tractor Co., Peoria, IL 61614
fDate :
6/1/1980 12:00:00 AM
Abstract :
Organized thought can ease the flow of words and enhance communication in business writing. A systematic approach involves knowing the receiver — his familiarity with the subject and his opinion of the writer; providing a frame of reference in the opening statement; properly dividing thought groups; and building paragraph-to-paragraph continuity.
Journal_Title :
Professional Communication, IEEE Transactions on
DOI :
10.1109/TPC.1980.6501853