Proactive personality and ambidextrous creativity: Assessing the mediating role of role breadth self-efficacy and the moderating role of support for creativity

This research built a theoretical model and tested psychological process and boundary condition linking proactive personality to employees´ ambidextrous creativity by introducing role breadth self-efficacy as the mediator and support for creativity as the moderator. Using survey data from 400 executives of start-up companies in China, we found that, as anticipated, proactive personality positively affected ambidextrous creativity. Role breadth self-efficacy fully mediated the effects of proactive personality on ambidextrous creativity. Support for creativity moderated the link between proactive personality and ambidextrous creativity: ambidextrous creativity was higher in response to high proactive personality when support for creativity was high. These results yielded important implications regarding how to improve managers´ creative performance at work.