Abstract :
This year´s Fortune Brainstorm Tech meeting saw a steady stream of magnates from publishing, advertising, marketing, and technology approach the stage to analyze the storms besetting their industries and predict what the next silver linings will be. Ray Kurzweil, the inventor, believes technological innovation will lead us to what some call the singularity, the moment when machines will achieve consciousness and humans will begin to lead indefinitely long lives. Others expect less dramatic changes to where and how we work and how we relate to others.