• DocumentCode
    1304404
  • Title

    e-Christmas: seeding Europe´s electronic commerce market

  • Author

    Hedberg, Sara Reese

  • Author_Institution
    Emergent Inc., USA
  • Volume
    6
  • Issue
    1
  • fYear
    1998
  • Firstpage
    13
  • Lastpage
    15
  • Abstract
    When e-Christmas went online in early November, a new Web site sprang up just in time for the 1997 Christmas shopping season. Offering a variety of goods from more than 100 stores in nine European countries, the site makes shopping easy by supporting a variety of European languages and currencies. For Christmas 1997, anyone could shop electronically and have gifts delivered anywhere around the globe. The author considers how this site´s real significance was in the attempt by some of electronic commerce´s main movers and shakers to seed the European market
  • Keywords
    Internet; home shopping; retail data processing; Europe; European currencies; European languages; Internet; World Wide Web site; e-Christmas; electronic commerce market; electronic shopping; Art; Asia; Consumer electronics; Electronic commerce; Europe; Home computing; Internet; Natural languages; Project management; Uninterruptible power systems;
  • fLanguage
    English
  • Journal_Title
    Concurrency, IEEE
  • Publisher
    ieee
  • ISSN
    1092-3063
  • Type

    jour

  • DOI
    10.1109/4434.656772
  • Filename
    656772