• DocumentCode
    1305145
  • Title

    Digital Business Strategies and the Duality of IT

  • Author

    Mithas, S. ; Agarwal, Rohit ; Courtney, H.

  • Author_Institution
    Inf. Syst. in the Robert H. Smith Sch. of Bus., Univ. of Maryland, College Park, MD, USA
  • Volume
    14
  • Issue
    5
  • fYear
    2012
  • Firstpage
    2
  • Lastpage
    4
  • Abstract
    It´s becoming increasingly important for companies to have a digital business strategy. Yet what drives these strategies, and how do they differ from more conventional strategies? How can they help companies leverage IT?
  • Keywords
    business data processing; IT duality; digital business strategy; Business continuity; Digital communication; Strategic planning; IT; digital business strategy; digital uncertainty; information technology;
  • fLanguage
    English
  • Journal_Title
    IT Professional
  • Publisher
    ieee
  • ISSN
    1520-9202
  • Type

    jour

  • DOI
    10.1109/MITP.2012.96
  • Filename
    6320582
    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=49&DC=1305145