DocumentCode
1307533
Title
Technical communication as business strategy: how changes in discursive patterns affect the value of technical communication in cross-functional team settings
Author
Norton, David W.
Volume
43
Issue
1
fYear
2000
fDate
3/1/2000 12:00:00 AM
Firstpage
77
Lastpage
89
Abstract
The article describes how the role of an information architect increased in value and how that increased value changed the job description. It goes on to examine how blending knowledge occurs through shifts in terminology, imitation of another field, and selling new concepts
Keywords
commerce; personnel; professional communication; business strategy; cross-functional team settings; discursive patterns; information architect; job description; new concepts; technical communication; terminology; Business communication; Communication industry; Costs; Cultural differences; Global communication; History; Impedance; Online Communities/Technical Collaboration; Professional communication; Writing;
fLanguage
English
Journal_Title
Professional Communication, IEEE Transactions on
Publisher
ieee
ISSN
0361-1434
Type
jour
DOI
10.1109/47.826418
Filename
826418
Link To Document