Abstract :
It is the author´s thesis that more battles have been lost because of misunderstood orders than because of the failure of strategy, tactics or logistics; that the most important tool of the manager is not the computer, the high speed copier, the automatic voice network and other devices about which there is so much concern, but the language itself which, almost unnoticed, continues to disintegrate at an ever faster rate. The importance of language on communication is discussed.
