Title :
Strategic considerations in the commercialization of technology
Author :
Grumer, Lawrence C.
Author_Institution :
Technol. Associates & Alliances, USA
fDate :
3/1/1998 12:00:00 AM
Abstract :
For organizations or individuals seeking to “commercialize technology” and accomplish it in an efficient, effective, and revenue-, market- or profit-enhancing manner, the answers to these three questions tell it all. Is it real? Can we win? Do we want it? The strategic relevance of these questions is discussed in common terms for both technology-focused organization and market-focused organizations
Keywords :
commerce; management; commercialization; market-focused organizations; strategic considerations; technology; technology-focused organization; Business; Commercialization; Companies; Contracts; Design engineering; Fasteners; Financial management; Manufacturing; Professional communication; Research and development;
Journal_Title :
Circuits and Devices Magazine, IEEE
