Determined the critical factors of facial mask products and size design

Facial mask has been essential products for skin care in Taiwan. There is more than 50 billion market for cosmetic facial mask. The purpose of this study was to determine the critical design factors of cosmetic facial mask by factors analysis and analytic hierarchy process. Further, the sizes of face and facial mask have been compared in 9 characteristics. For factors analysis, the five dimensions that involved the product characteristics, usability, marketing and brand spokesman, purchased convenience and price, shape of facial mask. In overall sorting by AHP, the comfortable, perfectly fit, price, shape of facial mask, function, ingredient are the most priorities of design factors criteria. Sizes of facial mask have been re-designed to fitting the facial anthropometry.