Title :
From Talmud folios to Web sites: HOT pages, COOL pages, and the information plenum
Author :
Weiss, Edmond H.
Author_Institution :
Fordham Graduate Sch. of Bus. Adm., New York, NY, USA
fDate :
6/1/1998 12:00:00 AM
Abstract :
Home pages and Web sites remind us that once, before the printed page was HOT in the McLuhan (1965) sense, there were also COOL, nonlinear, interactive pages. Interfaces and Web pages resemble Talmud folios in interesting ways. Moreover, HOT pages and COOL pages represent competing notions of communication: the Hellenistic model, in which the world is an information vacuum to be filled by the communicator, and the Talmudic model, in which the world is an information plenum, absolutely full of knowledge and requiring guides and navigators
Keywords :
Internet; hypermedia; technical presentation; Hellenistic model; Internet; Talmud folios; Talmudic model; Web sites; cool pages; home pages; hot pages; hypertext; information plenum; interactive pages; technical communication; Books; Marine technology; Navigation; Oceans; Printing; Professional communication; Temperature control; Web design; Web pages; Web sites;
Journal_Title :
Professional Communication, IEEE Transactions on