Designing location-based experiences

The development of location based applications from the perspective of story structure and product design will be presented. We present the challenges with developing location based mobile products from a storytelling perspective and tools for integrating user experience into the development process to drive story structure of new products. Included is a casestudy focused on the Ghost of Venice mixedreality film project, which is centered on an augmented reality mobile application. Learning objectives of this tutorial are: Understand how communication patterns have evolved with new technologies to their present state and how this influences the way stories are told. • Understand the design intent behind different AR/MR location based games from the story and user experience design perspectives. • Gain an understanding for how to approach AR/MR projects, which may include distributed storylines over different media. • Understand the complexity of creating AR/MR location based applications and how to address them in app or story development. • Gain insight into how to work between writers and the app development (design and coding) team to efficiently translate story concepts into mobile apps. A workshop module is included at the end of the tutorial session, and at this point participants will be engaged to design a location based game experience. This will show in a project based learning environment, what the participants learned from the tuto­rial.