Title :
Entrepreneurial Innovation at Google
Author :
Savoia, Alberto ; Copeland, Patrick
fDate :
4/1/2011 12:00:00 AM
Abstract :
To fully realize its innovation potential, Google encourages all of its employees to think and act like entrepreneurs.
Keywords :
DP industry; innovation management; organisational aspects; personnel; Google employees; entrepreneurial innovation; entrepreneurial thinking; Career development; Google; Professional aspects; Technological innovation; Entrepreneurial innovation; Entrepreneurship; Google; Innovation; Top-down innovation;
