• DocumentCode
    1475121
  • Title

    Designing for customer interaction on the Web

  • Author

    Klein, Steffen

  • Author_Institution
    Dept. of Res. & Technol., Daimler-Benz AG, Germany
  • Volume
    3
  • Issue
    1
  • fYear
    1999
  • Firstpage
    32
  • Lastpage
    35
  • Abstract
    Many Web sites give the user a structure, such as a site map, to interact with. When debis (Daimler-Chrysler Inter Services, the services company of the Daimler-Chrysler Group) decided to offer information about car financing on its popular Web site, the company knew it faced a serious design challenge. The paper considers how Daimler-Chrysler Research designed a simple interface to a dynamic simulation that helps users learn by interacting with content, not structure
  • Keywords
    Internet; automobile industry; financial data processing; information resources; user interfaces; Daimler-Chrysler; Internet; Web sites; car financing; customer interaction; debis; dynamic simulation; services company; user interface; Computational modeling; Computer simulation; Consumer electronics; Contracts; Graphics; Information resources; Internet; Packaging; Prototypes; Web page design;
  • fLanguage
    English
  • Journal_Title
    Internet Computing, IEEE
  • Publisher
    ieee
  • ISSN
    1089-7801
  • Type

    jour

  • DOI
    10.1109/4236.747318
  • Filename
    747318