• DocumentCode
    1482551
  • Title

    Your Life Experiences, Brought to You by Budweiser

  • Author

    Raskin, Aza

  • Author_Institution
    Massive Health
  • Volume
    9
  • Issue
    2
  • fYear
    2011
  • Firstpage
    86
  • Lastpage
    88
  • Abstract
    This paper discussed about how the social media sites affects the consumers purchasing decisions, political decisions, or at least your friends´ view of your political affiliation or a proposition on which you have yet to form an opinion.
  • Keywords
    consumer behaviour; social aspects of automation; consumers purchasing decisions; marketing; political affiliation; political decisions; social media sites; Computer security; Data privacy; History; Media; Product development; Marketing; misinformation effect; narrowcasting; product placement;
  • fLanguage
    English
  • Journal_Title
    Security & Privacy, IEEE
  • Publisher
    ieee
  • ISSN
    1540-7993
  • Type

    jour

  • DOI
    10.1109/MSP.2011.45
  • Filename
    5739645