Title :
China´s Indigenous Innovation Policy: Impact on Multi-national R&D
Author :
Dedrick, Jason ; Tang, Jian ; Kraemer, Kenneth L.
Author_Institution :
Syracuse Univ., Syracuse, NY, USA
Abstract :
Multinational corporations seeking access to China´s burgeoning consumer markets and human resources are establishing R&D centers in the country and developing ways to thread a path through its complex innovation policies.
Keywords :
innovation management; China burgeoning consumer markets; China indigenous innovation policy; complex innovation policy; human resources; multinational R&D center; Behavioral science; China; Consumer behavior; Consumer products; Cultural differences; Human resources; Industries; Marketing and sales; MNCs; global R&D strategies; information industries; innovation policy; intellectual property; multinational corporations; technology standards;
DOI :
10.1109/MC.2012.187
