DocumentCode :
1513805
Title :
Strategic planning for investment in R&D using decision analysis and mathematical programming
Author :
Madey, Gregory R. ; Dean, Burton V.
Author_Institution :
Goodyear Aerospace Corporation, Akron, OH 44325
Issue :
2
fYear :
1985
fDate :
5/1/1985 12:00:00 AM
Firstpage :
84
Lastpage :
90
Abstract :
This paper investigates the strategic planning and investments associated with research and development (R&D) project selection and budgeting within a division of an aerospace firm. A model is described that is used in an R&D planning environment where considerable risks result from technological, economic, governmental, and market factors. Several forms of a multi-attribute utility (MAU) objective function are maximized using mathematical programming techniques. Approximate methods, including compromise programming and goal programming, are evaluated and yield results that are reasonably dose to and require less computation than more exact methods. Solutions are used to recommend to management an R&D portfolio that maximizes expected utility for the division.
Keywords :
Contracts; Investments; Marketing and sales; Mathematical model; Planning; Portfolios; Programming;
fLanguage :
English
Journal_Title :
Engineering Management, IEEE Transactions on
Publisher :
ieee
ISSN :
0018-9391
Type :
jour
DOI :
10.1109/TEM.1985.6447586
Filename :
6447586
Link To Document :
بازگشت