• DocumentCode
    1523087
  • Title

    Good relations [public relations]

  • Author

    Clapham, Paul

  • Volume
    47
  • Issue
    4
  • fYear
    2001
  • fDate
    7/1/2001 12:00:00 AM
  • Firstpage
    5
  • Lastpage
    7
  • Abstract
    Effective public relations doesn´t have to rely on a big budget. With a little careful planning, small businesses can enjoy all the benefits of PR too. The author discusses the best approach to public relations which to do it properly needs the investment of time and money
  • Keywords
    management; effective public relations; planning; small businesses;
  • fLanguage
    English
  • Journal_Title
    IEE Review
  • Publisher
    iet
  • ISSN
    0953-5683
  • Type

    jour

  • DOI
    10.1049/ir:20010402
  • Filename
    944644
    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=49&DC=1523087