• DocumentCode
    1550475
  • Title

    The OuijAmazon Desktop Metaphor

  • Author

    Berghel, Hal

  • Author_Institution
    Univ. of Nevada, Las Vegas, NV, USA
  • Volume
    45
  • Issue
    7
  • fYear
    2012
  • fDate
    7/1/2012 12:00:00 AM
  • Firstpage
    80
  • Lastpage
    82
  • Abstract
    Amazon.com is the gold standard of e-commerce, representing the integration of a solid understanding of the virtues of the World Wide Web and a keen online business sense taken to the level of art.
  • Keywords
    Internet; Web sites; electronic commerce; OuijAmazon desktop metaphor; World Wide Web; e-commerce; Business; Electronic commerce; Performance evaluation; Sales and marketing; Amazon.com; e-commerce;
  • fLanguage
    English
  • Journal_Title
    Computer
  • Publisher
    ieee
  • ISSN
    0018-9162
  • Type

    jour

  • DOI
    10.1109/MC.2012.246
  • Filename
    6228578