Synergies in applying RAD to support e-business project management

This research investigates the synergies of applying a rapid application development (RAD) process model to support e-business project management. The paper reports on the results of 11 unstructured interviews with practicing e-business project managers. The interviews were undertaken: (1) to document the current development approaches being used by e-business project managers, and (2) to identify the risks and issues with which they are dealing. The research outcome supports a RAD approach for e-business development and develops a framework of strategies and tactics which e-business project managers could use to defend themselves against the threat of failure in a difficult and rapidly changing environment.