Title :
The innovative profit mode of third-party payment platform in China
Author :
Jiang, Chuanjin ; Song, Wenguan
Author_Institution :
E-Circulation Research Center, Shanghai Business School, Shanghai, China
Abstract :
No corporation can gain significant development without profit-making methods, so do third-party payment corporations. Even though third-party payment corporations have huge user group, effective profit mode is still the precondition for the corporations to create greater service value. This paper analyzes the broad prospects of third-party payment platforms, and divides its current profit mode into two stages, i.e., absolutely-free mode to partially-charged mode. Finally, this paper raises four innovative profit modes for third-party payment platform.
Keywords :
Industries; Internet; Investments; Merchandise; Organizations; Safety; Alipay; Paypal; profit mode; third-party payment;
Conference_Titel :
E -Business and E -Government (ICEE), 2011 International Conference on
Conference_Location :
Shanghai, China
Print_ISBN :
978-1-4244-8691-5
DOI :
10.1109/ICEBEG.2011.5881867