DocumentCode
1655547
Title
Notice of Retraction
The research on the product innovation intrapreneurship of SMEs—Based on Long Tail Theory
Author
Wang Liping ; Jiang Jie ; Li Naiqiu ; Xu Zhengzhong
Author_Institution
Sch. of Manage., Tianjin Univ. of Technol., Tianjin, China
Volume
3
fYear
2010
Firstpage
622
Lastpage
626
Abstract
Notice of Retraction
After careful and considered review of the content of this paper by a duly constituted expert committee, this paper has been found to be in violation of IEEE´s Publication Principles.
We hereby retract the content of this paper. Reasonable effort should be made to remove all past references to this paper.
The presenting author of this paper has the option to appeal this decision by contacting TPII@ieee.org.
In order to promote sustainable development of SMEs in China through intrapreneurship, we have made a relatively comprehensive research in this paper. Firstly, we have reviewed the related theory about intrapreneurship and Long Tail Theory and the researches combined the two theories, and have found that Long Tail Theory provides new ideas for product innovation intrapreneurship of SMEs. Then, from the practical point of view, we have analyzed the necessity and feasibility of product innovation intrapreneurship in SMEs based on Long Tail theory. Finally, we have put forward countermeasures and suggestions to the new management problem of intrapreneurship activities in SMEs.
After careful and considered review of the content of this paper by a duly constituted expert committee, this paper has been found to be in violation of IEEE´s Publication Principles.
We hereby retract the content of this paper. Reasonable effort should be made to remove all past references to this paper.
The presenting author of this paper has the option to appeal this decision by contacting TPII@ieee.org.
In order to promote sustainable development of SMEs in China through intrapreneurship, we have made a relatively comprehensive research in this paper. Firstly, we have reviewed the related theory about intrapreneurship and Long Tail Theory and the researches combined the two theories, and have found that Long Tail Theory provides new ideas for product innovation intrapreneurship of SMEs. Then, from the practical point of view, we have analyzed the necessity and feasibility of product innovation intrapreneurship in SMEs based on Long Tail theory. Finally, we have put forward countermeasures and suggestions to the new management problem of intrapreneurship activities in SMEs.
Keywords
innovation management; small-to-medium enterprises; China; Long Tail Theory; SMEs; intrapreneurship; management problem; product innovation; sustainable development; Marketing and sales; Long Tail Theory; SMEs; product innovation intrapreneurship;
fLanguage
English
Publisher
ieee
Conference_Titel
Advanced Management Science (ICAMS), 2010 IEEE International Conference on
Conference_Location
Chengdu
Print_ISBN
978-1-4244-6931-4
Type
conf
DOI
10.1109/ICAMS.2010.5553164
Filename
5553164
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